Business Challenge™ – The Manufacturing Business Simulation!

A Management and Leadership Development Course for Manufacturing and Other Industries

Let’s take a walk – in the CEO’s shoes!

Does your management team need to be more strategic, financially aware, customer focused, and business savvy?

Competing Teams will lead and manage multi-billion-dollar automotive manufacturing companies. Their goals: build market share, improve profits – and crush the competition!

Teams make marketing, technology, R&D, production, and financing decisions. As they do, they keep their eyes on Profit Margin, Inventory, Return on Assets (ROA), Customer Satisfaction, and other KPIs.

And if they need a few hundred-million in extra cash, no problem. They can float a bond or issue new stock shares. But beware – bonds bring interest payments, and shareholders become unfriendly if they don’t get enough Return on Equity (ROE) and dividend yield…

The Business Challenge can be run as a live or virtual class over 2-4 days.

Business Challenge Dashboard PriSim’s Manufacturing Simulation Dashboard

  • Business Acumen: see the big picture and align cross-functional decisions across the entire business
  • Strategic Thinking and Long-Term Positioning: current-state SWOT analysis, future-state mission-planning using the MOST framework, differentiation, and competitive analysis
  • Leadership and Teamwork: a team-based competition, distinguishing between leadership and management, and working as a team to make decisions
  • Financial Statement Analysis: Income Statement, Balance Sheet, Cash Flow Statement, and Product Contribution by product line
  • Financial Ratio Analysis (KPIs): Return on Sales, ROA, ROE, Inventory Turns, Leverage/ Gearing, Asset Turnover, and Current Ratio
  • Corporate Finance Decisions: short and long-term debt, equity financing, stock valuation, and dividends

Sim Tip Videos Short videos highlighting specific dynamics within the Business Challenge

“Like every business, we are interested in the return on our investments. To me the proof that we find PriSim to be a valuable return on our investment is that we just completed our third year of War Games. Repeatedly, our Leadership Development Program students say that the time spent in simulation is invaluable to realizing how departments and decisions are tied together in our dealerships. How everything that we do and every decision that we make is intertwined to affect every department.”– Vice President of Operations