Heavy Equipment Simulation – Test Drive™

Course Summary

Appropriate for: Dealership Operations

A Management and Leadership Development Course for Heavy Equipment Dealerships.

Over a period of several days, course participants will be introduced to the fundamental business tools needed to achieve long-term profitability and competitive advantage at a heavy equipment dealership. Participants will be challenged to apply these tools in a computer-simulated environment (a “virtual” Heavy Equipment Dealership), where their performance will be evaluated by a marketplace that has been created by competing participant teams. Two ways to run a class:

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“The strategic planning simulation module used at Course III of the School of Mortgage Banking has proven to be a tremendous learning tool for our students. It guides them through an analysis of the financial structure of a mortgage banking company, and focuses on the relationship between operating policies and profitability. At the completion of this project, all students feel that they have benefited immeasurably from the experience, and have a clearer understanding of what goes into the strategic planning process of their company.”
– Manager, School of Mortgage Banking